Privacy Policy
Privacy Policy
Effective date: 11 May 2025
Last updated: 20 May 2026
Incentise helps merchants route social traffic to products using smart short links, searchable link-in-bio pages, and link analytics. This Privacy Policy explains what information we collect, how we use it, and the choices available to merchants and visitors who interact with Incentise.
By creating an account, using the merchant dashboard, or clicking a link hosted on Incentise, you agree to the practices described below.
1. Who this policy covers
- Merchants — businesses and sellers who register for an account to create short links, manage destinations, publish a public link-in-bio page, and view analytics.
- Visitors — anyone who opens a short link, visits a public merchant profile (for example at
/p/your-store), searches links, or chooses a buying destination. Visitors do not need an account to use these public features.
2. Information we collect
For merchants
- Account information: name, email address, login credentials, and profile or business details you provide.
- Link and storefront data: short codes, link titles, destination URLs (website, marketplace, messaging apps, and similar), pinned links, source post URLs, custom domains, and related settings.
- Billing information: subscription plan and payment details processed by our payment provider (we do not store full card numbers on our servers).
- Usage and support data: actions in the dashboard, support messages, and technical logs needed to operate and secure the service.
For visitors (link clicks and public pages)
When someone clicks a smart short link or uses a public bio page, we may record technical and analytics data so merchants can measure performance. This can include:
- Timestamp of the click or page interaction
- IP address (used for security, bot detection, and approximate location)
- Country and city (derived from IP where available)
- Referrer URL, browser type, operating system, device type, and language
- Which link, destination, or short code was used
- A privacy-oriented fingerprint or session identifier to count unique clicks without requiring visitor sign-in
We do not require visitors to create an account to follow a link or browse a public storefront. Merchants choose the destination URLs visitors are sent to; those third-party sites have their own privacy practices.
3. How we use information
- Provide, maintain, and improve short links, bio pages, and routing
- Redirect visitors to merchant-selected buying destinations
- Show merchants analytics such as clicks, destinations, referrers, devices, and locations (availability may depend on subscription plan)
- Attribute traffic to source social posts when merchants add that data
- Authenticate accounts, prevent abuse, and protect platform security
- Send service emails (for example account, billing, or security notices)
- Comply with legal obligations and enforce our terms
4. Public merchant pages
Merchants can publish a public link-in-bio page that may display business name, profile information, active product links, and pinned items. Only links merchants mark as active appear to the public. Search on these pages is limited to link metadata merchants have entered (such as title or short code), not private account data.
Do not publish personal data you do not want visible to anyone with the link to your public page.
5. Analytics and aggregated data
Click and traffic analytics are shown to the merchant who owns the link. We may use aggregated, non-identifying statistics internally to improve the product. We do not sell visitor click histories to third parties for their marketing.
On paid plans, merchants may see richer analytics. On free plans, some analytics features may be limited or unavailable, as described in the product and pricing pages.
6. How we share information
We do not sell your personal information. We may share data only in these situations:
- Service providers — hosting, email, payments, analytics, and security vendors that process data on our behalf under contractual obligations
- Legal requirements — when required by law, court order, or to protect rights, safety, and security
- Business transfers — in connection with a merger, acquisition, or sale of assets, with notice where required by law
- With your direction — when you connect integrations or export data you choose to share
When a visitor clicks through to a merchant's website, marketplace, or messaging app, that destination is controlled by the merchant or third party, not Incentise.
7. Cookies and similar technologies
Incentise uses cookies and similar technologies to:
- Keep merchants signed in (essential cookies)
- Remember preferences and secure the website
- Measure how the marketing site and product are used (analytics cookies, where permitted)
We use Google Analytics with privacy-oriented settings where applicable, including IP anonymization, disabled advertising features, and consent-based collection where required. You can manage cookies through our consent banner or your browser settings.
8. Your rights and choices
Depending on where you live, you may have rights to access, correct, delete, or export personal data, or to object to certain processing. Merchants can update profile and link data in the dashboard. To request account deletion or other privacy requests, contact us at [email protected].
You may opt out of non-essential marketing emails using the unsubscribe link in those messages.
9. Data security
We use measures such as encryption in transit (SSL/TLS), access controls, and secure cloud infrastructure. No online service is completely secure; please use a strong password and protect your account credentials.
10. Data retention
We retain information for as long as your account is active or as needed to provide the service, comply with law, resolve disputes, and enforce agreements. Click analytics may be retained according to your plan and operational needs. You may request deletion of your merchant account and associated data subject to legal retention requirements.
11. International users
Incentise may process data in countries where we or our service providers operate. By using the service, you understand that information may be transferred to jurisdictions with different data protection laws than your own.
12. Children
Incentise is intended for merchants who are at least 18 years old (or the age of majority in their jurisdiction). We do not knowingly collect personal information from children.
13. Changes to this policy
We may update this Privacy Policy from time to time. We will post the revised version on this page and update the "Last updated" date. Material changes may be communicated by email or in-product notice. Continued use of Incentise after changes take effect means you accept the updated policy.
14. Contact us
Questions about this policy or your data?
- Email: [email protected]
- Website: https://www.incentise.com